Posts Tagged ‘Website’

Taking stock

March 8 2010

My name is Michael, and I’m an addict. From social media to web-based and iPhone apps I am guilty of a leap-then-look mentality. If you tell me you found a smoking hot iPhone app for 80’s trivia I will download it without giving it a second thought. Tell me about a great new time management application online, I’m there. Yes, I’ll register for inclusion in the industry specific directory of advertising movers and shakers.

Now I find myself in the ugly position of having no earthly idea what I’ve signed up for, how, why or when. What good are all these time management, SEO friendly, networking savvy applications if I don’t use them?

So many apps, so little brand loyalty

So many apps, so little brand loyalty


This post would be really awesome if provided a link applications that keep track of everything. I know the apps are out there, but if I sign up it’s just another login ID and password and URL I have to remember. Yep, I have a problem. Admitting the problem is the first step.

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What not to say

February 24 2010

If you take Catherine Toole at her word and believe she’s credible enough to deliver good advice, then you should read a recent post I stumbled upon last week. She’s British. I don’t know why I put that here, but it seemed worth a mention. She’s CEO of Sticky Content, which leans heavily on the color pink.

She put together a top ten list of words we should replace/wipe from our websites. I viewed it as a challenge. Can I use all no-no’s in one VLG overview.

Welcome to VLG. Please visit our website. Click here to read* quotes praising our work. You can check out our library of work by visiting the “Work” section of our website. We also have other stuff there. We don’t carry news on our website. We use Twitter. Please follow us. Our solutions are truly remarkable, because we ask our clients to limit the number of stakeholders involved in copy and design approvals. Cheers. Thanks for your time.

*denotes something mandatory

Next, I truncated the overview into the following.

Hi. Visit our website, because marketing experts think it’s worth your time. Then call 214-299-8688 ext. 16 to buy* a microsite.

*this is optional, but recommended

Good list, Catherine.
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