Why in the world are we plugging Seth Godin on a Sunday morning? Well, I’ll tell you. Check out #4 on this list of tips for better surveys. We fight boredom. We’re serious about that at VLG. There are plenty of marketing critics out there. We know of one that rubs us the wrong way. Everyone that you market to is leery of your message. Disarm them with something personal and fun. Humor and entertainment give your brand personality.
Picture this, you and your friends are out for a night on the town. Who is the center of attention? The humorist and entertainer (and the looker) are the life of the party. Just now our readers, you, might think humor or entertainment won’t work in all cases. You’d be right, but just don’t take yourself too serious. I could go on, but as Yogi said, “I didn’t really say everything I said.”
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